“Good Luck Charm” was Elvis’ seventeenth number one (sixteenth, if you count “Don’t Be Cruel” and “Hound Dog” as one record.) He was the first artist to have a number one in each of seven consecutive years. He hit in every year from 1956 until 1962. Unfortunately, 1962 was the end of the string, as he wouldn’t have his next number one until 1969. That could be because of four lads from Liverpool who invaded the United States in 1964, or it might be that Elvis’ audience was getting older and losing interest. He had to re-invent himself to get back on top in 1969.
In fact, the next act to have a number in each of seven consecutive years was those four lads, The Beatles. “Good Luck Charm” was written by Aaron Schroeder and Wally Gold and recorded at RCA Studio B in Nashville, Tennessee by Elvis in 1961. It would be seven years before he had another number one.
Now, just because he wasn’t peaking at number one in the US didn’t mean he wasn’t popular in other countries. In 1962, “(Marie’s the Name) His Latest Flame” backed by “Little Sister” hit number four and five respectively in the United States, but hit number one in England. “Can’t Help Falling in Love” peaked at number two in the US, but was number one in England.
Also that year, he released “She’s Not You” (#5, US) (#1, UK) and “Return to Sender” (#2, US) (#1, UK). So he was hitting the top, just not in the US. In 1963, “(You’re the) Devil in Disguise” was number three in the US, but number one in the UK. And in 1965 “Crying in the Chapel” was number three in the US, but hit number one in England. It seems they appreciated his work in the Sixties more in England than they did here in the United States. This is truly ironic since the British artists were taking over in America during this time.
“Good Luck Charm” entered the pop chart on March 24, 1962, just a week before his movie Follow That Dream was released. The song stayed at number one for two weeks.